IPL 2026 ad rates for TV and digital estimated to go up 10-20%

This year, JioStar’s ICC Men’s T20 World Cup, ...

This year, JioStar’s ICC Men’s T20 World Cup, which precedes IPL, reportedly faced pushback from advertisers for its aggressive pricing with talks of potential 10-15 per cent correction

Vallari Sanzgiri _12272
BusinessLine